Passive voice alert
The difference between active and passive voice, alt text on social media, readable emojis and useful tools for content folks.
Iain Broome
Persuade the doubters
Why plain language is for everyone, designing a style guide people will use, and the book for all budding content designers.
One person at a time
Who plain English benefits, ideal sentence length, and a tool that identifies complex writing.
Start with principles
Some plain English essentials, how to present numbers clearly and a handy character counter tool.